Kiehl's is dedicating its first permanent collection to the city of Paris

The American cosmetics brand worships at the French capital and its emblematic neighborhoods. She chose the show through its primary care and permanent products.
Montmartre - its basilica and its legendary theaters - in Saint-Germain-des-Près and its quintessentially Parisian style, used as a canvas background many television and movie: Paris, symbol of romance, the dream world of tourists whole.
It is therefore not surprising that the American brand, present in up to 49 countries, has wanted to pay tribute to the City of Light. In addition to its capsules editions, Kiehl's in Paris devotes its first permanent collection, available by Parisian districts. The beautystas can choose between Le Marais, Montmartre, Saint-Honoré and Saint-Germains-des-Près, four symbolic places in which the brand operates.
The line "Kiehl's Loves Paris" includes three treatments, all revisited as districts of the capital: the moisturizer Ultra Facial Cream (24 € for 50 ml), Body Whipped cream (36 €) and body soap Ultimate Man ( € 15).
This collection will be available in particular in the outlets of the brand located in neighborhoods. Spaces will also be created in six shops located in the 1st, 4th, 6th, 7th and 18th arrondissements.
All profits raised from the sale will be donated to Care Childhood and Sharing Association, which works for children's rights in France and worldwide.